Our vision, values & the 3Cs

We have a strong set of values that recognise our influence on the environment and on the daily lives of everyone in the community from customers to our employees.

Our mission statement

Working together to provide the best service and value for money of any water supplier in the UK.

Our values

Excellence – Embracing innovation to improve services and value through flexibility, multi-skilling and efficiency.

We set ourselves goals and strive to reach them. As individuals, and as a team, we are dedicated to achieving results through working together and developing a culture of continuous improvement.

Respect – Fostering openness, honesty, integrity, teamwork, pride and trust, through staff development, personal growth and reward.

We recognise the achievement of our colleagues, celebrating their successes and innovations. Feedback is given constructively and knowledge and information is shared appropriately. We are careful to involve our colleagues in decisions that affect them.

Service – Customer expectations drive our business objectives – we are responsive, straightforward and committed in all dealings with our customers.

We go above and beyond what is required to ensure satisfaction for all our customers. We deliver what we promise and build on our successes to improve our services.

Responsibility – Caring for our environment through investment and sustainable resources and a duty of care to our employees and the community.

We aim to minimise any adverse impact on society and the environment through the sustainable and intelligent use of our resources.

The 3Cs

Our strategy is based on, what we call the "3Cs" – customers, carbon and costs; that sums up the three main drivers for the decisions we make and the policies we adopt.

Customers – to provide an excellent customer experience.
Carbon – to reduce carbon usage.
Costs – to control costs so that we are efficient.